Research Reports

Market research reports, data & forecasts, analysis & insight from Generator Research, specialists in digital technology, the Internet & media.

This section lists every market research report we have published since 2004. Each research report is available for purchase and immediate download as a PDF document (copy and print-enabled).



Social Networking and Social Media: 2013

Detailed Analysis and Forecasts

Publication Cover This report offers a detailed analysis of the worldwide social networking market. The report includes 21 detailed company profiles, snapshots of a further 22 social networking companies, 15 detailed country profiles, in-depth market analysis and very extensive 5-year market forecasts which cover the social networking market as a whole and Facebook specifically – the worldwide leader in social networking.

In addition to the 25 companies that are profiled in detail, the report copy also references an additional 91 social networking companies that span the globe.

The report also includes a detailed analysis of Facebook, including 5-year forecasts for how Facebook’s revenues and user base will grow.


Pages: 425

Published: 16 April 2013

Price: £395

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Mobile Advertising: 2013

Company & Country Profiles, Analysis and Forecasts

Publication Cover Mobile advertising is firmly established on a strong, sustainable growth path and it will be many years before the market shows signs of saturation. We forecast that worldwide expenditure on mobile advertising in 2017 will be around USD 33.8 billion.

This report offers a detailed analysis of the worldwide mobile advertising market including 25 company profiles, 15 country profiles, in-depth market analysis and 5-year market forecasts.

The report copy also references 280 additional international companies that span the entire mobile advertising value chain.


Pages: 280

Published: 22 March 2013

Price: £395

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Social Commerce: 2012

How Social Networking will Transform e-Commerce

Publication Cover Social commerce is a type of online selling where consumer-to-consumer interactions enable the sale, rather than company-to-consumer interactions.

This report contains clear, detailed definitions of the 7 different types of social commerce. In this report you will also find detailed analysis of over 40 leading start-ups who are promoting a broad range of innovative services that are based on a number of transformational business models.

This report also contains 5-year market forecasts, very detailed market analysis and some surprising insights into the status and future direction of this key market.


Pages: 175

Published: 19 November 2012

Price: £395

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Connected TV and Smart TV: 2012

Definitions, Profiles, Countries, Analysis & Forecasts

Publication Cover The connected TV market includes TV sets that are connected to the internet either directly or via a standalone connected device, of which there are 4 types: Smart TV; Connected Blu-ray Players; Connected Games Consoles; Connected Consumer STBs and Pay-TV Hybrid STBs.

This very detailed report offers a comprehensive analysis of the worldwide "Connected TV and Smart TV" market. This report includes comprehensive definitions, 24 vendor profiles, 25 country profiles, analysis & insight, clear definitions of all 5 connected TV platform approaches and information on related markets and comprehensive 5-year market forecasts for all the major indicators.


Pages: 271

Published: 05 October 2012

Price: £395

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eBooks and eReaders: 2012

Leading eBook Stores & eReaders, Analysis & Forecasts

Publication Cover This detailed report offers a comprehensive analysis of the worldwide eBook and eReader markets.

Uniquely, the report includes detailed analysis and forecasts for both the printed and eBook markets in order to provide you with the full picture.

The report includes profiles of 15 eReader vendors, encompassing 45 different eReader products, and 68 eBook stores around the globe. The report also includes 15 individual profiles of 15 countries for the eBooks and eReaders markers in those countries. The report also contains extensive range of 5-year market forecasts.


Pages: 224

Published: 04 September 2012

Price: £395

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